SANTA MONICA — March 10, 2014— Beats Electronics LLC (“Beats”), the leading audio brand co-founded by legendary artist and producer Dr. Dre and Interscope Geffen A&M Chairman Jimmy Iovine, today announced that An De Vooght has been appointed Executive Vice President and Chief Financial Officer, effective immediately. <br /><br />In her role as CFO, Ms. De Vooght will oversee all financial operations of the business, while providing strategic oversight and guidance alongside the rest of the senior management team, as Beats continues to grow its market leadership globally.  She brings over 20 years of financial management experience to the position, having previously managed financial operations at one of the world’s largest consumer brands. Ms. De Vooght will report to Beats President Luke Wood and will be based out of the company’s Santa Monica headquarters.<br /><br />“An brings with her not only a wealth of financial expertise, but considerable experience with pioneering global consumer brands. As Beats continues to expand globally, I have no doubt that An is the right person to help us drive and manage this next phase,” said Wood. “We are confident that An’s industry knowledge and many years of senior financial leadership will be invaluable assets as Beats continues to redefine and grow the premium audio market through innovation and an expanding portfolio of best-in-class products.”<br /><br />“Anyone would be blown away by what Beats has been able to accomplish in such a short time. Jimmy, Dre and Luke have simultaneously created and dominated the market, delivering premium audio products to consumers before they knew what such a product could mean. I couldn’t be more thrilled to join Beats at such an exciting time and look forward to contributing to the success of its next exciting chapter,” said Ms. De Vooght.<br /><br />Ms. De Vooght joins Beats after a 16 year career at Red Bull, where as CFO of North America, she helped build the brand to become a dominant force in a newly created segment in North America. Ms. De Vooght was most recently Vice President of Internal Audit, responsible for the company’s management advisory and internal audit assignments on a global basis.  In that role, Ms. De Vooght provided oversight on the effectiveness and efficiency of Red Bull’s operations in every corner of the globe, and developed strategic insights for various subsidiaries and partners including Red Bull Media House and Red Bull Racing. Prior to joining Red Bull, Ms. De Vooght held senior positions at Sony Cinema Products Corporation (SDDS) and Price Waterhouse.<br /><br />About Beats Electronics, LLC<br /><br />Formally established in 2008 as the brainchild of legendary artist and producer Dr. Dre and Chairman of Interscope Geffen A&M Records Jimmy Iovine, Beats Electronics (Beats) comprises the Beats™ by Dr. Dre™ family of premium consumer headphones, earphones, and speakers as well as patented Beats Audio™ software technology and streaming music subscription service Beats Music™. Through these offerings, Beats has effectively brought the energy, emotion and excitement of playback in the recording studio to the listening experience and has introduced an entirely new generation to the possibilities of premium sound entertainment.<br /><br />Additionally, Beats reaches consumers through strategic product partnerships that include Chrysler Group automobiles and Hewlett Packard computers and monitors.<br /><br />Led by Co-Founder & CEO Jimmy Iovine, Co-Founder Dr. Dre, and President Luke Wood, Beats Electronics is based in Santa Monica, CA.