
	At Signal, our mission is building a new data infrastructure for the future of marketing technology.

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	For the past 20 years, the collection of customer engagement data has been reliant on web browsers, cookies and bits of code called tags and on data warehouses and time-consuming batch processes. Signal is the only company in the world to have replaced a legacy &ldquo;tag-cookie-browser&rdquo; approach with a cloud-based platform and API connections.

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	In fact Signal has the world&rsquo;s largest set of vendors connected directly through API&rsquo;s to allow for customer touch points and vendor end points to all be wired up together on the same grid.
